Ferrari

Ferrari

Introduction

Introduction

Ferrari designed an exclusive collection of lifestyle accessories and luxury bags for its top-tier clients. They asked me an heads-up on creating 3D design and abstract environments for their campaign.

Year

2023

Industry

Automotive and Fashion

Scope of work

/

3D Design

Timeline

8 weeks

Introduction

Ferrari designed an exclusive collection of lifestyle accessories and luxury bags for its top-tier clients. They asked me an heads-up on creating 3D design and abstract environments for their campaign.

Year

2023

Industry

Automotive and Fashion

Scope of work

/

3D Design

Timeline

8 weeks

Challanges, Actions, Results

Challanges, Actions, Results

Challanges, Actions, Results

The project required high-end visuals that expressed Ferrari’s legendary brand essence while exploring a new luxury product category. The challenge was to find a balance between heritage and innovation in the visual storytelling.

I created concept designs, 3D renders, and style explorations for the accessory line, combining aesthetic precision with technical execution. This was my first direct experience with a luxury brand, and it taught me how to design within a high-stakes, high-standard environment.

guglielmo.ruben

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Let’s talk.

Tell me more about your project. Branding, campaigns, strategy. I'll help you bring it to life.

Quick response.

If you’re thinking to collaborate, I’d love to hear from you.

Clear next steps.

After the consultation, I’ll provide you with a detailed recap.

Art & Creative Director

Milan, Italy

Guglielmo Ruben

guglielmo.ruben

Have a project in mind?

By submitting, you agree to our Terms and Privacy Policy.

Let’s talk.

Tell me more about your project. Branding, campaigns, strategy. I'll help you bring it to life.

Quick response.

If you’re thinking to collaborate, I’d love to hear from you.

Clear next steps.

After the consultation, I’ll provide you with a detailed recap.

Art & Creative Director

Milan, Italy

Guglielmo Ruben

guglielmo.ruben

Have a project in mind?

By submitting, you agree to our Terms and Privacy Policy.

Let’s talk.

Tell me more about your project. Branding, campaigns, strategy. I'll help you bring it to life.

Quick response.

If you’re thinking to collaborate, I’d love to hear from you.

Clear next steps.

After the consultation, I’ll provide you with a detailed recap.

Art & Creative Director

Milan, Italy

Guglielmo Ruben